Transamerica Design System

One of the oldest insurance companies in the United States, the 120-year-old Transamerica, was going through a major rebrand in order to appeal to a younger target audience. Monigle conducted extensive studies on how to adapt the new design system across all customer dimensions.

Client: Transamerica 
Made for: Monigle

Deliverables: 
Brand book, collaterals, brochures, posters, 3D render

Team:
Executive Creative Director: Nina Jenson
Creative Director: Cody Ash
Writer:
Kae Penner-Howell, Pamela Vahdat
Account: Emily Simmons
Design: Roman Vlasov
CG Art: Roman Vlasov

white-paperwhite-paper
websitewebsite
website-1website-1
spreadsspreads
pptppt
poster-s-13poster-s-13
phone-and-billboardphone-and-billboard
phone-and-bag-1phone-and-bag-1
overviewoverview
letterheadletterhead
large-displaylarge-display
illustrationsillustrations
folderfolder
cover-14cover-14
brochure-coverbrochure-cover
brochure-2brochure-2
brand-bookbrand-book
billboardbillboard
bcbc
3-up-13-up-1